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Chocolate Gourmet Candy  |  Do You Have Chocolate Cravings?

Do You Have Chocolate Cravings?
Many women and men describe their desire for chocolates as a craving.  Do you have chocolate cravings?  Most people do!  Chocolate is the single most craved food in the United States!  Whether it is a gourmet truffle or a bite of a decadent fudge; it is the unbelievable aroma, taste and the creaminess when you place that chocolate morsel into your mouth.  Chocolate is a highly satisfying, small “indulgence” that you crave and deserve.

A luscious, sweet mouth watering piece of chocolate will tempt almost anyone.  Even just looking at a picture of a delicious sweet treat can turn on pleasure centers in the brain and the cravings!!  

Experts doing research about chocolate cravings have determined the following:

*a chemical in chocolate is identical to the chemical the brain manufacturers when a person is infatuated
*chemicals called neurotransmitters (serotonin and endorphins) might affect one’s mood and desire for different types of chocolate
*serotonin helps people feel calm and relaxed, also that serotonin levels are related to premenstrual syndrome (PMS) and that may explain premenstrual cravings for chocolate
*endorphins are the “feel good” neurotransmitters; eating chocolate may increase endorphins and lift your mood; so there is no need to feel guilty about eating chocolate

Chocolate Lovers do crave chocolate, and it is not addictive – so go ahead indulge – eat chocolate – it can keep you calm, relaxed and lift your mood; and it taste good – you can’t say that about broccoli!!


Staff Writer
Chocolate Gourmet Candy
 
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